DemandShore founded in 2004, pioneered the concept of outsourced lead generation, was founded by Abhijit Gangoli and Milind Katti. Since 2004, DemandShore has been working hard to deliver value to Sales and Marketing professionals across B2B Technology companies globally in MarTech, HRTech and IT space . Salesify (A Ziff Davis Group Company)is a six-time INC. 5000 ranked company that helps sales and marketing departments of enterprise software, hardware, and IT services firms. Merisis Advisors was the exlcusive advisor to Demand shore on this transactions.