Voylla is a digital first brand which has in a short period of time establish itself as the leading fashion jewellery brand in India.They have raised capital from Snow Leopard Ventures and Peepul Capital. The company was founded in 2012 by Ex-Amazonian Vishwas Shringi and is based out of Jaipur, Rajasthan.Peepul Capital : Peepul Capital LLC is an Institutional Investor that partners with companies and helps them grow fundamentally stronger and better through its extensive operating and entrepreneurial experience. Founded in 2000, Peepul Capital is one of the early entrants into the Private Equity space in India. Between its three Funds, it manages a corpus of approximately USD700 Million of growth-oriented investments that are India-centric. Merisis Advisors advised Voylla, a leading fashion jewellery brand on its fund raise from Peepul Capital in October 2015.